

Minnesota Twins
prince appriciation night
Merchandise Design, Product Design and Illustration
Designing merchandise for Prince Night with the Minnesota Twins involved a careful balance of creativity and respect for the late artist's iconic legacy. The merchandise featured bold colors and striking graphics, incorporating elements such as the unmistakable purple hues associated with Prince's brand, along with graphics featuring the "Love Symbol" or references to his music. Apparel options included custom jerseys adorned with his name, t-shirts, accessories and caps that celebrate both the Twins and Prince’s influence on Minnesota's cultural landscape. Collaborating with the ball club to ensure authenticity and resonance with fans would enhance the overall experience, making the merchandise not just items for sale, but cherished mementos of a unique celebration.
ARTWORK: Stein Hansen, Matt Worthey
DIRECTION: Greig Bennett