"Twins x Prince" text in white, stylized font.

Minnesota Twins
prince appriciation night

Merchandise Design, Product Design and Illustration

Designing merchandise for Prince Night with the Minnesota Twins involved a careful balance of creativity and respect for the late artist's iconic legacy. The merchandise featured bold colors and striking graphics, incorporating elements such as the unmistakable purple hues associated with Prince's brand, along with graphics featuring the "Love Symbol" or references to his music. Apparel options included custom jerseys adorned with his name, t-shirts, accessories and caps that celebrate both the Twins and Prince’s influence on Minnesota's cultural landscape. Collaborating with the ball club to ensure authenticity and resonance with fans would enhance the overall experience, making the merchandise not just items for sale, but cherished mementos of a unique celebration.

Purple symbol-shaped guitar design inspired by Prince, featuring unique curves and arrowhead details.
Minnesota Twins and Prince merchandise collection including caps, shirts, jackets, socks, and accessories, featuring Prince symbols and logos.
Man holding a unique purple guitar with intricate design in a lively setting.
White and purple jacket with "Prince" text and emblem
Retail store with purple and black clothing, mannequins in purple shirts, sports jerseys, and merchandise on display.
People wearing purple at a stadium event, one with 'Minneapolis' shirt and umbrella, during a night event.
Image displaying five graphic designs related to a "Prince Night" event by the Minnesota Twins, incorporating symbols and text associated with Prince and baseball.

ARTWORK: Stein Hansen, Matt Worthey

DIRECTION: Greig Bennett